Longitude International Limited trading as Longitude Finance - Privacy Policy

Privacy Policy of LIF trading as LF 16.8.2018

1. Our Commitment to Privacy

Longitude International Limited trading as Longitude Finance (hereinafter “the Company”) values your privacy. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our home page and at every point where personally identifiable information may be requested.

2. Acceptance Privacy Policy Terms

Please note that our Privacy Policy applies to the “www.longitudefinance.co.ke” Web Site only. Your usage of this Web Site constitutes acceptance of this privacy policy and any modifications made to it.

3. Application of Privacy Policy

This Policy applies only to the information collected by the Company from the users of our Web Site (www.longitudefinance.co.ke). It does not apply to information collected by us in any other way, including offline.

4. Links

Our Web Site contains links to other web sites operated by third parties. We are not responsible for the privacy practices or policies of such third party web sites and this Policy does not apply to those web sites.

5. The Information We Collect
i. Non-Personal Information Collected and How it is Used 

Our Web Site is not set up to automatically collect personally identifiable information from each visitor to our Web Site. It does recognize the home server of visitors, but not e-mail addresses. For example, we can tell which Internet Service Provider our visitors use, but not the names, addresses or other information about our visitors that would allow us to identify the particular visitors to our Web Site. The technical information we do collect is used only for internal purposes by our technical support staff.
Our Web Site does track certain information about the visits to our Web Site. For example, we compile statistics that show the numbers and frequency of visitors to our Web Site and its individual pages. These aggregated statistics are used internally to improve our Web Site and for product development and marketing purposes generally. Those aggregated statistics may also be provided to advertisers and other third parties, but again, the statistics contain no personal information and cannot be used to gather such information.

ii. Personal Information Collected 

In a few areas on our Web Site, we ask you to provide information that will enable us to verify whether you are entitled to access and use certain information, materials and services available from our Web Site, to enable us to enhance your site visit, to assist you with customer service or technical support issues, to follow up with you after your visit, or to otherwise support your customer relationship with us. Providing such information is completely optional. However, failure to provide it may mean that you cannot access and use certain information, materials and services. For example, your email address may be requested to enable you subscribe to a product information newsletter and ask to be added to our mailing lists to receive information about our products or services. We typically ask for your name, e-mail address, phone number, address, as well as other similar personal information that is needed to register or subscribe you to services or offers. On occasion, we may ask for additional information to enable us to provide you with access to and use of certain information, materials and services. In the case of newsletters or electronic mailing lists, you will be able to "unsubscribe" to these mailings at any time.

6. How We Use Personal Information

The Company uses your personal information only for specific purposes. The personal information you provide to us when using our Web Site, such as your name, postal or e-mail address or telephone number will be kept confidential and used to support your customer relationship with the Company, and to notify you of special offers, updated information and new products and services from the Company, or offers from third parties that we think may be of interest to you. Agents or the Company who are given access to your personal information will be required to keep the information confidential and not use it for any other purpose than to carry out the services they are performing for the Company.
The Company may enhance or merge your personal information collected at its Web Site with data from third parties for purposes of marketing products or services to you.
Circumstances may arise where we are required to disclose your personal information to third parties for purposes other than to support your customer relationship with us, such as in connection with a corporate divestiture or dissolution where we sell all or a portion of our business or assets (including our associated customer lists containing your personal information),or if disclosure is permitted or required by law (for example, in connection with judicial proceedings or governmental investigations).

 
7. Use of Cookies

The Company Web site use “cookies” to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.
One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize the Company’s pages, or register with the Company’s site or services, a cookie helps the Company to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as addresses and so on. When you return to the same Web site, the information you previously provided can be retrieved, so you can easily use the Company’s features that you customized.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Company’s services or Web sites you visit.

 
8. Opting Out or Unsubscribing

We will send you information about our various products and services or other products or services we feel may be of interest to you. Only the Company (or agents or contractors working on our behalf under confidentiality agreements) will send you these direct or electronic mailings. If you do not wish to receive such mailings, you can request to be removed from either our direct or electronic mailing lists at any time by emailing us at info@longitudefinance.co.ke.

 
9. Our Commitment to Data Security

To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put into place appropriate procedures to safeguard and secure the information we collect online through firewalls and encryption technology.

 
10. Amendments

The Company reserve the right to amend this Privacy Policy at any time. Changes will be posted on this Web Site.

 
11. How to Contact Us

If you would like to contact us for any reason regarding our privacy practices, to request a copy of the personal information that the Company has collected about you, or to have inaccuracies or omissions in this information corrected via the Internet, contact info@longitudefinance.co.ke.